Established in 2002 by Paul Slade, Paul’s Boutique is based in South Ruislip, London whose main line of business is manufacturing bags, hoodies and other fashion accessories. They gained widespread popularity with female teenagers and have been known for their “I love PB” logo in all their products. They sell their products online at their website at http://www.pauls-boutique.com/ or we can just visit Top shop, ASOS, Cult, Bank Fashion and Hype stores which carry this brand.
It all started when Paul Slade wanted to go clubbing but faced a problem of not having anything to wear. He bought a suit which cost £4, and redesigned it by showing all the inside seams and pockets. Someone approached him and saw the suit which he had made and instantly ordered 10 suits which he later sold for £600 each. Slade had his big break when he got a stall at the Portobello market where he sold heavily branded vintage wear and army surplus. When Top shop saw what he had made, he was asked to open a store in their Oxford Circus branch. The rest as they say is now history.
Mr. Slade conceptualized his designs by perusing through various Japanese fashion magazines, street fashion and historical fashion books. Paul’s Boutique has also a wide variety of bags which customers can choose from, starting from purses, to clutch bags, to handbags, and shoulder bags. In most instances, the hand bags which they carry are classified into different categories. There are the pocket bags and the molly bags which are both small; the Twister and Padlock bag which are both large. These hand bags carry different designs and come in different colors and trinkets as each one is distinct and unique from the other. These products are usually made from polyurethane and are double-handled, and are noted for their signature key rings. The concept of dividing the handbag categories into large and small is for the consumers to create a matching set for reach. While the products were originally meant to be reasonable and affordable so that the teenage market can easily gain access to them, it now costs for as low as £30 ($50) and as high as £70 which is kind of beyond the budget of any teenager.
Most admired for their line of bags, Paul’s Boutique also carries clothing, fragrance and jewelry lines. In fact, they have brooches and trinkets which customers can use to personalize their own bags and give it that unique and distinct look from others, thereby showing off our own fashion sense the way we want it to be. It certainly has come a long way with its unique fashion designs and styles and has slowly generated its own share of celebrity following one of which is X Factor’s Cher Lloyd.
Finally, Paul’s Boutique is very active in the crusade against counterfeit or fake items which can very well put small brand names out of business. Aside from compromising quality for cost, not much can be gained from buying these cheap imitations.